Category: Business
1. Colleges are spending billions on marketing and advertising
Oct 1, 2021 — Record amounts are being spent on higher education marketing and advertising as enrollment numbers fall and competition among colleges (1)…
Apr 9, 2021 — Increase brand awareness. Do prospective students know what makes your institution unique? · Boost social media presence · Current students and (2)…
Dec 17, 2020 — 9 Higher Ed Digital Marketing Trends & Tactics for 2021 · 1. Be Transparent About COVID-19 Conditions · 2. Rely More on Your Proprietary Data for (3)…
2. 2020 Higher Ed Marketing Trends Roundup
Jan 14, 2020 — Frank’s key higher education marketing trend for 2020 is redesigning your website to target prospective students as the primary audience. His (4)…
Higher education marketing refers to the marketing efforts that go into promoting furthered education at the collegiate level. It’s critical for universities (5)…
Aug 3, 2021 — In 2021, the pivot for higher ed marketing has been greater than ever: away from traditional, in-person marketing and towards digital marketing (6)…
3. 14 Higher Education Marketing Agencies | Workzone
Jul 15, 2021 — A higher-ed agency is an extension of a marketing team. These agencies fill skill gaps in areas of web design, promotion, branding, strategy, (7)…
Oct 8, 2021 — Apply for a WW Higher Education Marketing Manager job at Apple. Read about the role and find out if it’s right for you.(8)…
4. Higher Education Marketing Strategies That Will Work In 2021
Higher education marketing is the process of marketing any kind of degree beyond a high school diploma. The audience for higher education institutions is Why is higher education digital marketing necessary for 2021?How do you market higher education?(9)…
Jul 7, 2021 — As higher education continues to change so will efforts to recruit new students. Look out for these marketing trends in 2021.(10)…
Feb 5, 2021 — Higher Ed Marketing Strategy 1: Use a content management system built for higher education. · Content that is dated and stagnant. A redesign may (11)…
The difficulty with higher education marketing · 1. Define your higher ed marketing goals · 2. Profile your research · 3. Profile your educators for prospective (12)…
Feb 4, 2020 — “Spending limited budgets solely on digital advertising and marketing won’t build brand awareness and market penetration that’s crucial to (13)…
5. Higher Education Marketing – LinkedIn Business
Higher Education Marketing. On LinkedIn, schools have a unique opportunity to engage prospects, current students, and alumni in a reliable and trusted (14)…
6 Emerging Higher Ed Marketing Trends · 1. Marketing still faces internal headwinds. · 2. Brand personas are a hot starting point. · 3. Content marketing is (15)…
Sep 21, 2020 — Higher education marketing is marketing an institution to those seeking any type of higher education degree, which in the U.S. is defined as (16)…
6. Higher Education Marketing Agency | Elliance
Elliance, one of the top higher education marketing services agencies, combines best-in-class branding, website development, SEO and student recruitment (17)…
Higher Education Marketing specializes in Internet marketing services for schools. 6560 de l’esplanade, Montreal, QC, Canada H2V 4L5. Rating: 3.7 · 3 votes · Price range: $$(18)…
As higher education emerges from the throes of the pandemic, read how online leaders are taking stock of COVID 19’s impact on the future of online learning.(19)…
Marketing Cloud helps higher ed marketing deliver seamless experiences by connecting the right constituents with the right content at the right time.(20)…
7. Higher Education Marketing & Brand Management | Wiley
We bring creativity, connectivity, and artificial intelligence (AI) together to create goals-focused marketing campaigns. This builds brand awareness, while (21)…
Higher education marketing strategies · 1. Think mobile-first · 2. Choose the right social media platforms · 3. Build a consistent university brand.(22)…
Nov 20, 2020 — While higher ed marketers strive to depict diversity of gender and race in campaigns, they’re not showing the real diversity found on college (23)…
8. Digital Marketing Trends for Higher Ed in 2021 | RNL – Ruffalo …
Feb 25, 2021 — Digital Marketing Trends for EDU · Cross-channel integration, automation and machine learning · Virtual events and community-based engagement.(24)…
Oct 2, 2020 — Top Higher Ed Marketing Trends in 2021 · 1. Address Any Gaps in Your Communication Strategy · 2. Make Sure Your Digital Experiences Are On Point.(25)…
Improve college and university admissions. Guide your prospects through the enrollment process. Nurture and engage at the right moment to drive admissions.(26)…
9. EducationDynamics: Higher Education Enrollment Growth …
EducationDynamics offers a full suite of marketing and enrollment growth services and solutions for higher education institutions.(27)…
Hanover’s marketing research and insights provide a crystal-clear picture of your institution’s brand strengths and prospective student outreach preferences. As (28)…
10. Higher Education Marketing Automation – Marketo
Higher Education Marketing Solution St Edwards University grew student inquiries by 30% Helix Education experienced a 23% increase in enrollment.(29)…
Publishes international research on higher education marketing, marketing ethics, services marketing, consumer behavior, economy and policy dilemma and more (30)…
Looking for higher ed marketing insights? Read the latest blogs from Echo Delta and discover current strategies for branding, design and web development.(31)…
Jun 11, 2021 — Amplify your higher education marketing tactics with these tried-and-true recommendations.(32)…
Volt is an online magazine and podcast for higher ed marketing pros looking to stay on top of the latest industry trends and best practices.(33)…
Explore the latest trends in digital marketing for higher education and learn how you can harness these powerful new advances for your school. Learn more.(34)…
Oct 21, 2021 — The Higher Education Marketing Graduate Certificate, offered by the WVU Reed College of Media, will give you the skills you need to dive (35)…
Higher education digital marketing strategy and consulting including website and email optimization, content marketing strategy, social media strategy.(36)…
Nov 5, 2019 — Inbound marketing for higher education is the process of building brand awareness and recruiting students without paying for digital ads. The (37)…
Your Higher Education Marketing Link of the Week… Harvard Business School: 10 Faculty Podcasts… 15 October 2021. October 17, 2021 by Bob 0 (38)…
Excerpt Links
(1). Colleges are spending billions on marketing and advertising
(2). Four Simple Yet Effective Higher Ed Marketing Strategies for …
(3). 9 Higher Ed Digital Marketing Trends & Tactics for 2021 – OHO …
(4). 2020 Higher Ed Marketing Trends Roundup
(5). Higher Education Marketing Archives
(6). 5 Higher Education Marketing Trends for 2022 and Beyond
(7). 14 Higher Education Marketing Agencies | Workzone
(8). WW Higher Education Marketing Manager – Careers at Apple
(9). Higher Education Marketing Strategies That Will Work In 2021
(10). Higher Education Marketing Trends 2021 – Mad Fish Digital
(11). Higher Education Marketing: Strategies and Trends to Know
(12). 9 strategies for higher education marketing in 2021 – Shorthand
(13). Higher Ed Marketing’s Disappearing Act | Call to Action
(14). Higher Education Marketing – LinkedIn Business
(15). 6 Emerging Higher Ed Marketing Trends – TeamWorks Media
(16). 11 Strategies for A+ Higher Education Marketing | WordStream
(17). Higher Education Marketing Agency | Elliance
(18). Higher Education Marketing – Home | Facebook
(19). HEMJ – Archer Education
(20). Higher Education Marketing – Salesforce.org
(21). Higher Education Marketing & Brand Management | Wiley
(22). Higher education marketing: Crucial strategies & trends
(23). Higher ed marketing needs a revolution | – University Business
(24). Digital Marketing Trends for Higher Ed in 2021 | RNL – Ruffalo …
(25). Top Higher Ed Marketing Trends in 2021 – Cardinal
(26). Higher Education Marketing with Texting and Calling | CallHub
(27). EducationDynamics: Higher Education Enrollment Growth …
(28). Marketing Strategy | Higher Education | Hanover Research
(29). Higher Education Marketing Automation – Marketo
(30). Journal of Marketing for Higher Education: Vol 31, No 1
(31). Marketing Insights and Blog for Higher Education | Echo Delta
(32). How to Transform Higher Education Marketing for the Digital …
(33). Volt | News, Opinions, and Analysis of Higher Education …
(34). Emerging Higher Education Digital Marketing Opportunities
(35). Higher Education Marketing Graduate Certificate | WVU Online
(36). Higher Education Digital Marketing – Convince & Convert
(37). The Ultimate Guide to Higher Education Marketing
(38). Bob Johnson’s Blog on Higher Education Marketing